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We identify the question businesses actually ask when deciding, and build the article around that need.
Marinos Agency · Knowledge hub
We turn experience
into knowledge.
Guides that genuinely help when you make decisions about web design, SEO, Google Ads and social media. We focus on what works in practice, not theory.
Browse the guides4 main categories21 published guides19+ years of experience
Editorial approachResearch.Compare.Apply.No needless jargon.
Topics
Four specialities.
One knowledge hub.
Articles are organised into four main areas so you can find the answer you need faster.
01
Web Design
Practical guides for decisions on platforms, user experience, redesigns and e-commerce.
9 current articles02SEO
Articles explaining technical SEO, content, local visibility and a realistic growth process.
4 current articles03Google Ads
Data-driven guides on budgets, campaign setup and conversion optimisation.
5 current articles04Social Media
Practical articles on content planning, ad budgets and consistent brand communication.
3 current articlesLatest guides
21 topics.
One editorial system.
A series explaining web design, SEO, Google Ads and social media decisions through real questions.
16Web Design · 7 min
12 Questions to Ask Before Having a Website Built
Before commissioning a website, learn the 12 questions you should ask about scope, timeline, price, ownership, SEO and support — and what good answers sound like.
17Web Design · 8 min
The Website Building Process, Step by Step
Learn the website building process from needs analysis to launch, step by step — how long each stage takes and what is expected from you.
18Web Design · 6 min
What Are a Domain Name and Hosting?
Learn the difference between a domain and hosting, how to choose the right hosting, the .com vs .com.tr decision and the items that shape the annual cost.
19Web Design · 7 min
Pages a Corporate Website Should Have
Learn the pages a corporate website should include — homepage, services, about, references, contact and legal pages — and what belongs on each.
20Google Ads · 8 min
How to Improve Google Ads Quality Score
Learn the three components of Google Ads quality score — expected CTR, ad relevance and landing page experience — with actionable steps to raise it.
21Web Design · 8 min
Websites for Hotels, Clinics and Restaurants in Antalya
What hotels, clinics and restaurants in Antalya should pay attention to on their websites: multilingual content, booking, mobile speed, trust and local visibility.
01Web Design · 8 min
10 Points to Watch When Building a Website
Learn the 10 essential points to watch when building a website: goal, infrastructure, mobile compatibility, speed, SEO and security.
02Web Design · 7 min
WordPress or Custom Development?
Compare WordPress and custom development across cost, management, security, speed and scaling — and choose the right infrastructure for your project.
03Web Design · 7 min
When Should a Website Be Redesigned?
Evaluate when to renew your website through signals of speed, mobile compatibility, conversion, brand perception and technical debt.
04Web Design · 8 min
5 Mistakes Made When Opening an E-Commerce Site
Avoid the five common mistakes made when building an e-commerce site: infrastructure, product content, payment, mobile experience and marketing.
05SEO · 8 min
How Long Does SEO Take to Show Results?
Evaluate SEO result timing by technical condition, competition, content and authority — and learn what developments to expect in the first 12 months.
06SEO · 8 min
How to Rank Higher on Google Maps
Actionable steps to improve Maps visibility with Google Business Profile, categories, reviews, location data and local content.
07SEO · 7 min
What Is the Difference Between Technical SEO and Content SEO?
Learn what technical SEO and content SEO each cover, how they complete each other and which one to start with.
08SEO · 7 min
The Importance of Local SEO for SMEs
Learn the value local SEO brings to small businesses: nearby customers, Google Maps visibility and measurable demand.
09Google Ads · 8 min
How to Set a Google Ads Budget
Learn the steps to plan a Google Ads budget based on sector competition, click costs, conversion rates and sales targets.
10Google Ads · 9 min
A Guide for First-Time Google Advertisers
Set up your first Google Ads campaign in the right order: goal, keywords, landing page, conversion measurement and optimization.
11Google Ads · 8 min
Google Ads or SEO?
Compare Google Ads and SEO across speed, cost, permanence and data production — and decide the right priority for your business.
12Google Ads · 7 min
5 Ways to Improve Ad Conversion Rate
Five methods to improve Google Ads conversion rate through search intent, ad message, landing page, trust and measurement quality.
13Social Media · 8 min
A Social Media Calendar for Small Businesses
Build a sustainable social media content calendar for a small business with goals, content pillars, formats and measurement steps.
14Social Media · 7 min
Budget Management in Instagram Ads
Plan your Instagram ad budget by goal, audience, creative, test duration and conversion value — and manage it with data.
15Social Media · 7 min
How to Define a Brand Tone of Voice on Social Media
Define your brand tone of voice with audience, values, word choice and usage examples — and build consistent social media communication.
How do we write?
Not for search engines,
for people first.
We explain from experience
Instead of generic statements, we share practical insight from our project, budget, platform and performance experience.
We keep it current
As prices, platforms and search behaviour change, we review our articles and never leave outdated information quietly in place.
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